A practical guide to the media business
โ Scribed by De Bonis, Susan
- Publisher
- Business Expert Press
- Year
- 2015
- Tongue
- English
- Leaves
- 115
- Series
- 2014 digital library.; Digital and social media marketing and advertising collection
- Category
- Library
No coin nor oath required. For personal study only.
โฆ Table of Contents
Content: 1. Media today and beyond --
2. Media basics --
3. Print media --
4. Radio --
5. Television --
6. The World Wide Web --
7. Social media and mobile marketing --
Index.
โฆ Subjects
Advertising media planning. Mass media.
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