A conceptual analysis of tourism-supported employment which reduces the incidence of exaggerated, misleading statistics about jobs
✍ Scribed by Neil Leiper
- Book ID
- 104315049
- Publisher
- Elsevier Science
- Year
- 1999
- Tongue
- English
- Weight
- 131 KB
- Volume
- 20
- Category
- Article
- ISSN
- 0261-5177
No coin nor oath required. For personal study only.
✦ Synopsis
People in many countries are encouraged to regard tourism as a very large industry with huge opportunities for jobs and careers. They have been misled to some extent. The mass media, feeding on #awed information distributed by tourism boosters, have created exaggerated images of job numbers. In Australia a mythical image has spread of tourism as a &&million-jobs industry'' where 694,000 persons are directly employed while another 334,000 jobs are fully supported indirectly by multiplier e!ects. Certainly many are employed but the number of real jobs in tourism industries is below the widely quoted statistics. In Australia it is probably around 200,000. Misinformation about jobs on the global scale, issued by the World Travel and Tourism Council, can be de#ated too. This article explains how and why the exaggeration has occurred. It identi"es problems created as a result: among the general public, in government, education and industry. Misinformation leads to ine$cient use of resources and other problems. This article concludes in a positive way, by contributing a new conceptual model for analysing tourism-related employment, one that will present realistic information.