A Comparison of Adaptive Choice-Based Conjoint and Choice-Based Conjoint to Determine Key Choice Attributes of Sour Cream with Limited Sample Size

✍ Scribed by Jervis, S.M.; Ennis, J.M.; Drake, M.A.

• Book ID: 119878162
• Publisher: John Wiley and Sons
• Year: 2012
• Tongue: English
• Weight: 352 KB
• Volume: 27
• Category: Article
• ISSN: 0887-8250
• DOI: 10.1111/joss.12009