216 pp., $17.95 Al Ries, Jack Trout, ,Marketing Warfare (1986) McGraw-Hill,New York.

✍ Scribed by Deanna Derosa

• Book ID: 119536168
• Publisher: Elsevier Science
• Year: 1986
• Tongue: English
• Weight: 134 KB
• Volume: 12
• Category: Article
• ISSN: 0363-8111
• DOI: 10.1016/s0363-8111(86)80041-8